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Unique Identity

Each and every ad campaign has a common thread that weaves a story through each creative. Tying in one message throughout all the pieces, it’s important that everyone unit can stand out on it’s own & relay the over arching message. Following a look or creating a new one the canvas can change from full screen to tiny snippets in a corner. 
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Role

ACD, Designer & Artist

Company

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Location

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Objective

Create a new look for the coming year ad campaign